Nowadays, if you’re a marketer, you generally need to be a designer. But the truth is, some of us don’t have the skills needed nor the confidence to go through Photoshop! If that’s you, don’t worry. We gathered the best non-designer tools that will make you look like a pro!
Canva is always the first option when it comes to graphic design tools for non-designers. The programme is free of use and it’s a great entry point for beginners. By combining easy to create designs with professional level editing, your creations will definitely look high quality. Furthermore, Canva contains hundreds of document templates, images and fonts to choose from as well as a design school so you can learn all the tips and tricks. Most features are free, however, there are also premium offers. If you want to create flyers, graphics for your blog, header images or more, Canva is your go to.
Bazaart is an award-winning photo editor and design app for iPhone and iPad that allows you to make great edits, amazing photo manipulations and collages. It is “the most beautiful way to mix your photos into mind-blowing images”. You can effortlessly import photos from your photo library and start from there! Bazaart allows you to powerfully express your creativity and imagination by cutting the background (automatically or manually), copy, flip, scale, rotate and position images, add inspiring text and captions or control the opacity of the photos and text.
3. Tailor Brands
Tailor Brands is easy and fast. If you’re not a total perfectionist you can design anything in less than 30 seconds. Unbelievable right? Well, we gave it a try and it’s true. With their logo creator - that has no hidden tricks or pre-made logos - you can design a logo on the spot. They give you a logo with the options you chose and you can even edit it afterwards. Even though this service isn’t free, it is definitely worth mentioning. From logo designs to presentations and even entire brands, they’ve got you covered!
Stencil works as a proper marketing toolkit. If your goal is to increase engagement on your social media platforms, Stencil is the way to go. It was built especially to help non-designers create visual content such as marketing images, graphics and social media posts to boost engagement. Stencil has a collection of more than 1.4 million background photos, various font styling options and weekly additions of templates ready to be customized. The platform comes with a free version - where you can work on 10 images per month - and a paid version, where your creativity has no limits!
If Photoshop is too pricey and complicated for you, Picmonkey will be a lifesaver. You can edit photos, create collages and even design graphics from scratch. The programme is simple to use and very complete. From editing your photos through layers, eliminating red eyes, to colour retouching, everything is possible. You have the selection of many fonts, filters, overlays and text tools in your hands to make it possible to better communicate your message. Start with a free trial and figure out if it’s the option for you!
Use any of these programmes and nobody can tell you’re not a designer ;)
Do you know of any other tools for non-designer you would like to share? Tell us here: firstname.lastname@example.org
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